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Delivery Partner
Market Report
8 min
18th May 2026

Walk around nearly any food and drink factory and you will find edible items about to be thrown in a dolav. Bread could be marginally over or under baked according to the colour chart. Chocolate might not be spread to one edge of a biscuit. A carrot may have the end missing. Eventually, it happens so often that people stop noticing it.
The issue does not sound enormous. UK retailers sell 18.5 million tonnes of UK manufactured food and drink each year. Our calculations show that around 550k tonnes is wasted during that production – equivalent to 3% of sales. Just 23% of that could be prevented. However, that is still enough to create hundreds of millions of meals and affect financial success. Recoverable food waste in manufacturing takes over £326 million a year off the table for UK businesses, making it well worth exploring how to realise it – for people, profits and the planet.
The recoverable waste happens at six key moments:
Four of these moments are all affected by one factor: specifications. Quality control and giveaway are directly driven by them, while preparation and changeover are indirectly influenced. This means that nearly two‑thirds (63%) of all recoverable waste in food manufacturing could be contributed to, at least in part, by specifications.
The issue in many cases has cropped up because the specifications agreed between the retailer and manufacturer cause waste, or are set by the product development teams without input from the manufacturing function.
These specifications are necessary in many cases to deliver the products customers want. However, sometimes this reflects a perception that consumers would reject this particular product with these particular cosmetic flaws. But often, it is unintentional: the people signing off the specifications (potentially years ago) weren’t aware that the thresholds for consistent colour, size, finish, weight and so on would cause repeating waste due to operational realities. They didn’t have the data, or a reason, to have a detailed conversation.

Retailer–supplier agreements are built on a set of commercial specification decisions which, in an ideal world, balance customer expectations with costs and waste performance (as well as including a clear partnership plan for any surplus that can’t be prevented and how to use any savings).
Making these decisions starts with a granular understanding of what is causing waste. The Waste Equation, our recent report in collaboration with The Felix Project and FareShare and IGD’s Alliance Food Sourcing, reveals five steps to reducing waste – from diagnosing the waste to challenging the drivers, building the case for change and delivering improvements on the line every day.
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To gain focus, it’s worth thinking first of the simplest example. Say, oranges being netted up to be shipped to a retailer. Common visual standards mean that a proportion of the oranges won’t be considered acceptable for sale in a premium supermarket but are still edible. These items will be set aside to be sent to a budget chain, to market traders or even a fruit juice company. Specifications can be reset to sell more to the premium supermarket potentially, but the proportion of oranges that are wasted is already relatively low.
More complex products, such as ready meals, are more difficult to redirect into different avenues, wasting both the physical food but also the labour that goes into making them. Here is where specifications can really be altered and perfected.
In action – Industry examples
We worked with a leading ready meal manufacturer to reduce waste by 20% and realise an annualised benefit of £10 million. By redesigning core processes and equipping teams with data and tools, they can now make smarter, faster, in-the-moment and long-term decisions on recipes and quality specifications, top waste reasons and ingredients. With continuous improvement cycles in place, waste is constantly reassessed and addressed.
At an iconic bakery firm, we introduced root cause analysis and causal machine learning. This delivered savings due to operational efficiency and waste reduction. From hundreds of variables, we pinpointed the small number of issues responsible for the majority of waste so the team could make adjustments on the line and when setting specifications. Now, the team is set up to spot trends, track progress and take the initiative to drive change around waste themselves.
Waste is created by hundreds of small decisions and millions of operational realities. But by setting insight‑led specifications for complex products, suppliers can start to unlock effective transformation, faster than they might think possible – cutting waste, unlocking savings and partnering with retailers to build a more resilient food system.
Our recent data-led research, The Waste Equation, reveals how the food and drink industry can reduce food waste, recover more surplus to people who need it and use savings to reinvest in creating more good food to donate. This article looks at how to reduce waste in manufacturing, with later articles set to dive into how to recover surplus and reinvest.